Who actually needs this

Look, if you're someone who overheats on the Tube or sits at a desk where the office thermostat is controlled by someone who apparently runs cold all year round, this thing makes a fair bit of sense. It's small, rechargeable via USB-C (which is a relief), and the clip means you can attach it to a buggy, a desk edge, or a tent pocket without much fuss. My mate brought something similar to a festival last summer and it got more use than the wellies.

The 199 speeds thing

Honestly, this is a bit of marketing fluff. Nobody is sitting there toggling between speed 87 and speed 88 looking for the sweet spot. But in practice, having a smooth dial-style control rather than three chunky presets does mean you can find a comfortable airflow without it either doing nothing or blowing your fringe off. The LED display is a nice touch, small and readable. Not life-changing, but not annoying either.

Fair reservations

At this price point the plastic feels like it. It's not rattly, but it's not premium either. Battery life is decent for short bursts, maybe three to four hours at mid-speed, but push it to the upper ranges and you'll drain it faster than you'd expect. Also, the noise at higher settings is noticeable. Not offensive, just present.

For under nine quid though, this is a solid little gadget for summer commutes or keeping cool at a market stall. Not for everyone, but if you already know you want something like this, it's hard to argue with the price.