The most unglamorous deal you'll actually use

Right, so nobody is popping champagne over toothbrushes. But here's the thing: you will absolutely use nine of them. Whether that's swapping yours out every three months like the dentist keeps telling you, or stashing a spare at work, or just finally sorting out the kids' bathroom situation. These things disappear faster than you think.

Colgate Extra Clean is about as middle-of-the-road as it gets, and that's not an insult. Medium bristles, decent head size, does the job without fuss. I've been using this exact brush for years because it doesn't irritate my gums and I can grab it anywhere. Nothing fancy, nothing to complain about either.

Who this is actually for

If you're already a Subscribe and Save user, this is a no-brainer top-up. Nine brushes for under £2.59 means you're paying pennies per brush, which is genuinely hard to argue with.

If you've never used Sub and Save, worth knowing you can cancel after delivery so you're not locked in forever. A bit faffy but not a big deal.

Who should probably skip it: anyone who swears by a specific electric brush head, or if you've already got a stockpile gathering dust under the sink. No point hoarding.

One honest reservation

The 861 heat score on HotUKDeals suggests stock moves quickly on this one. I've seen similar deals vanish inside a day. So if you're tempted, don't sit on it for a week mulling it over. It's toothbrushes, mate. Just grab them.